Obtaining high-quality backlinks to your website is an excellent approach to improve your page rank and increase your exposure in search results .
One strategy to improve your backlinks is to look at your competitor’s links and discover where they are coming from. Using one of the various tools available, you may quickly determine how many backlinks your competitors have .
There are both free and paid tools for spying on your rivals. The top ten backlink checker tools are shown below .
- Majestic SEO
Majestic SEO has a number of tools to assist webmasters. Its backlink checker crawls the internet directly, rather than relying on third-party data. This can be used to find backlinks linking to your own or a competitor’s site, as well as the number of referring domains and IPs .
You may also see the anchor text, the number of links configured to follow, and other information .
Majestic SEO is free, but a premium subscription unlocks more features .
- Ahrefs
Register for a free Ahrefs account to get a detailed analysis of your backlinks, including the number of links you have, where they came from, the anchor text you used, and more .
You can obtain a more in-depth analysis and follow your development over time if you sign up for a premium account. Naturally, you get the same data for a competitor’s site, and you can compare your progress to identify where you might improve .
- Open Site Explorer
Moz is another search marketing titan, and their Open Site Explorer is widely regarded as one of the greatest backlink analysis tools available. It not only tells you how many links a site has, but it also tells you about the newest links, page authority, spam score, and domain authority .
You can only obtain so much information from free searches. You may run limitless reports, track links over time, and more with a premium subscription .
- Google Search Console
The Google Search Console is a feature of the search giant’s Webmaster Tools. Under the “Search Traffic” area of the Search Console. Go to the search console and look for “Links to Your Site.” There, you’ll find the total number of links to your site, as well as the most linked material, the most linked sites, and the anchor text utilised .The Search Console may only be used to check links on your own site, but it is a valuable resource that provides up-to-date information straight from the source .
- SEMrush
SEMrush provides extensive information about any URL you enter, including the number of backlinks linking to it. You can keep track of numerous competitor’s websites and acquire detailed information about their links. You’ll have to sign up for a premium account to do this, as the site only allows you to conduct a limited number of searches for free .
- Backlink Watch
Backlink Watch was created with the sole purpose of spying on competitors. It provides details such as the overall number of links, anchor text deployed, page rank, and more. You may also sort based on whether the links are dofollow or nofollow .Backlink Watch is completely free to use and can be used as much as you want .
- Rank Signals
Another free backlink checker that delivers a wealth of information is Rank Signals. In addition to the amount of external links, the tool displays the number of social media followers, Alexa traffic rank, and page rank of the site .
Although the tool is free, you will need to establish an account in order to receive a complete report .
- Open Link Profiler
Open Link Profiler works similarly to a variety of other programmes. Enter a URL to generate a link profile. However, the information provided is much more comprehensive, including breakdowns of linkages by age, industry, context, country, and more. You may also use the tool to determine which links should be eliminated in order to boost your page rank. There are a number of filters available to assist you in sorting the data the way you wish . - BuzzSumo
Although BuzzSumo is a premium service, it provides detailed information on who is connecting to your competition, how content performs as a result of those links, and which pages are shared the most. You can not only find out which types of content attract the most links, but also which types of content draw the most links . - Kerboo
Kerboo allows you to keep track of changes to a link profile. Learn how the addition of higher-quality links or the removal of low-quality connections affects a site’s ranking. The link profile is monitored daily, and any changes are sent to you by email. While monitoring links, the tool helps you save time and streamline the procedure .
Your site’s success depends on the number of links it has. These tools can be used to maintain track of your own link profile as well as check on competitors to uncover link chances to help your site grow .
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